Web-based portal helps commercial signage manufacturer crank up e-commerce sales.
Help a commercial signage manufacturer expand their client base and sales through an e-commerce site that gives them greater control of their client, vendor and product database.
iwerk teamed up with one of their strategic marketing and design partners in the redesign of the site. We built a powerful database driven back-end with a robust content management system for ease of updating product information. The product line was divided into categories, each having one main overall product page that contains links to each detail page. On the detail page, the user can view larger images of selected products, view associated accessories and add items to the shopping cart. A search module allows a user to enter keywords and search through the entire database of product information. An account registration form allows users to create login and securely store contact information online. We also integrated the capability to track UPS orders.
Client now is generating significant revenue through e commerce sales. Client is a much easier company to do business with, and has increased client retention. Management now may access data records of transactions to help in product development and strategic marketing, greatly streamlining the process, which translates to more bottom line growth for the company.